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How we helped one of Austin’s largest imaging centers increase appointments by 858%

Marketing Goals

Austin Radiological Association has tasked Workhorse Marketing to generate new direct patient leads and increase number of appointments scheduled.

Our Solution

Workhorse Marketing began with a redesign and development of the new ARA website. After a successful launch of the new www.ausrad.com, Workhorse now helps ARA progress toward their
business goals through online advertising, social media management, SEO, graphic design, website expansions and more.

What We Did

  • Marketing and Media Strategy
  • Digital Advertising
  • Website Design / Development
  • Search Engine Optimization
  • Conversion Optimization
  • Reputation Management
  • Hosting


In our first 8 months, we have helped ARA generate:

Over 4800 online mamography appointment form submissions, an 858% increase from 2015

81 ELVT calls/inquiries generated from our ELVT campaign, a 100% increase from last year

An increase of 1,448 (on average) organic search visitors per month

Let’s Transform Your Business

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Brands We've Worked With

  • Dr Pepper
  • Viva Day Spa
  • Hopdoddy
  • Consero
  • New Holland
  • Austin Radiology
  • Ship Station
  • Austin Technology Council
  • Terex
  • Airgas