De La Soul 25 Year Anniversary Site a Huge Success
Workhorse Digital designed and developed a website to help celebrate the 25th anniversary of De La Soul, one of history’s most celebrated hip hop bands. The site, which launched at 10am on Valentine’s day and was live for 25 hours, allowed users to download their entire catalog of music for free. Titled “Share the Love” – the site went viral, and was subscribed to by more than 500,000 users.
While the promotion is over, the core site is still intact here http://www.wearedelasoul.com/