Tilson Homes was founded in 1932 and have grown to operate as the largest rural homebuilder in Texas. At a momentous time in their history, Tilson recognized the opportunity to evolve their brand to represent the company’s current stature, state of operation and capabilities. With decades of mileage on their existing brand identity, Tilson selected Workhorse Marketing to build a new brand foundation. With care for historic significance, Workhorse achieved a new brand evolution including a new logo, marketing assets, company signage, truck wraps, construction signs, advertising assets and much more.
Workhorse Marketing deployed our proven 5-step Brand Strategy Process. The process includes the steps of 1. Brand Discovery, 2. Surveys, 3. Market and Competitive Research, 4. Audience Identification and Journey Mapping and 5. Brand Alignment, Positioning and Sample Creative. The end results have been transformation for Tilson Homes. The new brand identity, messaging and positioning continues to help Tilson Home position their services to all audiences with powerful clarity and persuasion.
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What our clients say
Best agency in Austin. Have been using them for over 15 years for everything digital and they offer great customer service and a depth and breadth of knowledge. Very responsive and thoughtful team. I won’t use anyone else!
— Elizabeth Gibson, CEO & Founder of Eliza Page
If you desire to work with world-class marketing, branding, and creative development professionals, it is definitely in your best interest to reach out to their team.
— Carlos Gonzalez
Our partnership with Workhorse has been one of the best decisions we've made in the life cycle of our company.
— Michael Cousin
Workhorse has always performed above expectation. Their quick turnaround on my projects and requests never cease to amaze.
— Eric Phillips
Our company has been using Workhorse Marketing for several years now and we have had nothing but a great experience with everyone on the Workhorse team.
— Nick Miller
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