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Digital Ads Specialist

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Workhorse Marketing is looking for a freelance Digital Ads Specialist to add to our growing team based in Austin, Texas. The Digital Advertising Specialist will work with our team of marketing managers, coordinators and ad specialists to set up, optimize, and report on digital advertising campaigns for a variety of clients. Platforms primarily focus on paid search, display, and paid social, but may include a variety of other platforms as needed.

Duties:

  • Closely monitor budget and performance for several campaigns.
  • Report on budget and performance with both clients and internal resources on a weekly or monthly basis.
  • Participate in budget and channel strategy, making recommendations when necessary
  • Strong command of verbal communication when explaining data to clients and internal teams of varying knowledge levels
  • Comfortable working solo and collaborating with a team
  • Clear and effective writer able to deliver written reports on each campaign on a monthly basis
  • Ability to communicate professionally on client calls and via email
  • Collaborate with marketing specialists, clients and internal team members to align digital advertising campaigns with other ongoing initiatives

Skills

  • Minimum of 2 years of Google Ads account management experience required
  • Minimum 2 years experience with Facebook Ads Manager
  • Knowledge of retargeting, display and programmatic channels
  • Knowledge of social media and emerging digital ad platforms
  • Comfortable working in a variety of ad platforms as needed

Position Logistics

  • Position is 100% remote, and Workhorse is a remote-first company
  • Along with a flexible schedule and generous benefits, Workhorse is just a super cool place to work. You’ll join a team of passionate and collaborative marketers driven by the goal of elevating small and medium businesses across the world. 

Workhorse is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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